Social networks can certainly be considered a phenomenon of the 21st century. If someone doesn’t have a social media account, he probably doesn’t exist. The popularity of Facebook, Instagram, YouTube, Twitter and LinkedIn is used not only by private individuals, but also by companies that successfully use this cheap and effective promotion of their business.

The company profiles encouraging us to buy products or services pop up like mushrooms. A well-managed fanpage is the basis, without it advertising in a social network significantly loses its effectiveness. Recently, it has become popular to employ people responsible for taking care of the company’s website, promotion or responding to comments.

However, only people with extensive experience achieve effects that far outgrow similar competitive media. A well-run social account requires a lot of time and the adoption and development of the right strategy at the very start.